Resources

Media Case Studies

Advertising, marketing and media professionals come to Pitney Bowes Business Insight for integrated location intelligence solutions to effectively target media audiences, define delivery zones and increase ad sales in broadcast media, print and outdoor advertising.

Eagle Tribune

Helping publishers increase circulation and advertising revenue

Inland Custom Publishing Group

Pitney Bowes Software (Formerly MapInfo) Location Intelligence Supports Accurate Customer Profiling and Effective Target Marketing For MediaNews Group’s Inland Custom Publishing Division.

Mentor Graphics

Mentor Graphics selected Pitney Bowes Software’s Data Quality Solution to improve the quality of their customer contact data.

The Birmingham News

Using geodemographic segmentation to demonstrate media reach

The Martin Agency

Helping this advertising agency reach it’s customers’ target markets

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